Bloomingdale's

bloomingdales.com
bloomingdales.weddingchannel.com registry site

art director / web designer:
Feb 2005 to Sept 2009

  • bloomingdales.weddingchannel.com
  • bloomingdales.weddingchannel.com
  • bloomingdales.weddingchannel.com
  • bloomingdales.weddingchannel.com
  • bloomingdales.weddingchannel.com

Tasks

  • designed and coded all of the promotional emails
  • designed marketing banners to be used on both shop sites and for outside vendors
  • optimized product images for both shop sites
  • Q & A of all emails and updates for both shop sites
  • designed monthly updates on site ads for the registry

Projects

Involved in 2 major redesigns of bloomingdales.com (launched in March 2007) and bloomingdales.weddingchannel.com (launched in August 2007). I was project lead on the redesign of the registry site. As project lead, I had to create a time line, assign tasks, create pages and Q & A all of the comps. Simultaneously, the live shop sites were being maintained and updated regularly.

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